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Market Research

market research

Cision Finds YouTube Gets Cited More Than Toyota's Own Site in AI Car Answers as Harley-Davidson Moves Its Global Media to Horizon

Two announcements from November 9 speak to the same question every marketing team is asking: where do people actually form opinions now, and who should buy the media to reach them? Cision published a report on how search, social and AI answers interact. …

Advertising

advertising

The Trade Desk Posts Its First Revenue Decline Since Its 2016 IPO While PubMatic and Viant Grow on CTV

For a decade The Trade Desk was the growth story in programmatic advertising. In the third quarter of 2026 its revenue fell. Sales came in …

Email Marketing

email marketing

Stensul Self-Improving Email Ties Each Content Block to Results So Enterprise Marketers Stop Guessing

Stensul, the email creation and governance platform used by large enterprise marketing teams, has launched Self-Improving Email in early …

Ad Tech

ad tech

Shinka Raises 1.9 Million Euros to Bring App-Style Ad Mediation to Digital Out-of-Home Screens

Shinka, a Dublin ad tech startup, closed a €1.9 million seed round on November 5. A group of Irish angel investors led, with Enterprise …

Industry News

industry news

J and L Marketing Reports 42 Percent Revenue Growth as It Expands Into Connected TV

J&L Marketing says its revenue grew 42% from 2023 to 2025, a period in which the Louisville agency expanded its work in automation, …

AI

AI

AI Launch Digest October 22 2026 Shows Which Vendors Put a Number on Their Agents and Which Did Not

Nineteen technology launches crossed the wire on October 22. Nearly all of them said “AI” or “agent” in the headline. For a buyer, or for a …

AI

AI

Higgsfield Marketing Studio Turns a Product Page Link Into a Finished Ad Campaign for $4 to $11 per Ad

Paste a product link, get an ad campaign. That’s the pitch behind Marketing Studio, which Higgsfield launched on October 19 together with …

Europe

Five European Travel Moments: Wrocław, Lisbon, Venice, Prague, and Sicily

Five photos, five countries, one thread running through them: the moments you actually remember from a trip are rarely the ones on the …

social media

Social Media Marketing: Why Follower Growth Rewards a Repeatable Format

Four people cross a street in Florence. You see legs, shopping bags, a shearling coat, a pair of heels mid-stride, and the long diagonal …

brand activation

The Photo Walk as Brand Activation: Twenty Attendees, Hundreds of Assets, and Almost No Media Spend

Twenty people are standing on a retail pavement with cameras around their necks. Behind them, a shopfront. To the right, a landscaped strip …

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Marketing Development

Mktg Dev stands for Marketing Development.

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